About Dave Kneisler

Dave Kneisler is an “ideas man” with an entrepreneurial mind.

The Start of Digital Marketing 

In the beginning of January 2013, Dave became immersed in the property market and helping to build, brand and implement blogging, digital marketing best practices, audiovisual content, copywriting and organic SEO with an independent property management company. This is where he was able to apply his newly acquired knowledge of digital marketing.

Dave also enjoys good coffee, food, music, photography, songwriting, story writing, and videography.

Dave Kneisler’s CV Bio

I have spent almost 3 decades working in customer service related roles whilst building competent digital media content creation (audio production & editing, audiovisual, video production & editing, digital marketing) and administrative knowledge and skills. I have worked in the care industry, property sector, fashion space and digital marketing space respectively.
 
I have an immense passion for digital marketing and digital content creation, which includes producing SEO driven and engaging audiovisual content and creative copy for websites, blogs and various social media platforms. I have created podcast intros and outros, as well. This is all achieved through the plethora of digital tools at my disposal. These include various DAWs (Logic Pro, Digital Performer, Cubasis (iOS) etc.)
 
Proficient with using WordPress and Shopify to build various styles and types of responsive and secure websites with loading efficiency, I have amassed over 8 years of experience and comfortably know my way around a website’s hosting cPanel backend.
 
Along with SEO and SEM knowledge, I can help a website to adhere to Web Content Accessibility Guidelines to be WCAG Compliant (Accessibility for Disabilities using websites) to avoid any lawsuits that can adversely affect a company’s online presence.
 
 
SIGNIFICANT WINS:
  • Created video presentation for the Infosys/BP (British Petroleum) Cybersecurity Team for the wider BP organisation
  • Led Outreach/Lead Generation Project, focusing on sustainability and the environment, for the UKRI (U.K. Research and Innovation) notably placing the “Oceans for Good” blog and infographic articles with the following online publication platforms, amongst others:
  1. Economist
  2. Scottish Association for Marine Science
  3. Simply Blue Group
  4. Reef Life Foundation
  • Assisting with BSI (British Standards Institute) Executive Account research and outreach project
  • Assisted with HVM Catapult site build;
  • Creating metadata and content research & population for websites, blogs and social like TwentySixFashion

WEBSITE SERVICES

  • WCAG 2.1 & 2.2 Website Audits
  • SEO Audits
  • WordPress Optimisation for Fast Site Loading
  • Keyword Research
  • On-Page Optimisation 
  • Competitor Analysis 
  • Site Metadata
  • Local Search 
  • Google Analytics
  • Google Search Console
  • Website Build/Design/Optimisation
  • Website Server Management
  • Website Security – Implement Site Firewall & Prevent, block & stop bad bots from: 
    • Bot traffic
    • Web Scraping
    • Tor traffic
    • Spam Submissions
    • IP reputation & IP Risk Score
    • Web Fraud
    • Business logic
    • Denial of service (DDoS)
    • Protection from automated threats
    • Use of various SEO tools and software 

BESPOKE DIGITAL SERVICES 

  • WCAG 2.1 & 2.2 Site Audits
  • Accessibility Widget Integration
  • WordPress & Shopify Website Building
  • Search Engine Optimisation (SEO)
  • Digital Marketing
  • On Hold Media (phone messaging)
  • Audio/Visual Content (blog and social media)
  • Video Editing
  • Organic SEO Content Copywriting (website and blog)
  • Transcriptions
  • Subtitles
  • Voiceovers


Recent site build (multi vendor website): https://bakerswelcome.com